In these wrap-up style sessions, creative practitioners and industry heroes share how they would apply each day’s content. Focussed on the “how to” angle, these industry experts breakdown the day’s learning into practical next steps. Today's expert is Greg Hahn, the Co-founder and CCO of Mischief. Greg is a former CCO of BBDO NY where he's been awarded multiple Cannes Grand Prix. Hear his five biggest insights from the day and how he would advise you to put them into practice.