Fernando

Machado

Global Chief Marketing Officer | Burger King

Fernando is a global marketer with a passion for growing brands and businesses. With more than 160 Lions in Cannes (8 GPs, including 2 Titanium GPs), Fernando is known for pushing the creative boundaries to drive business growth.

Currently as Global CMO at Restaurant Brands International, Fernando’s focus is infusing Burger King, Popeyes and Tim Hortons with purpose (incl. sustainability), improving product quality, modernising design, and inspiring the organisation around tech, digital and brand development. Under Fernando’s leadership, Burger King became Client of the Year at the D&AD in 2016, Creative Marketer of the Year in Cannes 2017, Client of the Year at the One Show 2018, Advertiser of the Year at the Clio Awards 2018 and 2019, and Creative Brand of the Year in Cannes 2019.

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