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Hugo

Veiga

Global Chief Creative Officer | AKQA

Current Global Chief Creative Officer of AKQA, Hugo Veiga is recognised as one of the main faces of the new generation of creative leaderships.

In 2014, he opened AKQA’s São Paulo studio with Diego Machado where they’ve been partnering with clients like Google, Netflix, Ab Inbev and Nike; but also with artists like Usher, Lady Gaga, Elton John and Baco Exú do Blues.

AKQA São Paulo, is re-imagining the future of creative shops. It’s human and community oriented where creative-minded people from advertising, music, artist, gastronomy or performers – are welcome to co-create with AKQA employees. The co-creation spirit is also extended to clients and the global network.

The dynamic of work, people and art at the Casa is also a beacon inside WPP. Being considered its happiest office in the world.

Nominee as Creatives You Should Know by Adweek and the most awarded copywriter in the world at Cannes Lions 2013. The same year, his work ‘Dove – Real Beauty Sketches’ achieved the Titanium Gran Prix in Cannes, it became the most watched ad in history and was recognised 2013 Best Ad by Time magazine.

In 2019, along his team and clients was awarded with 1 Grand Clio, 1 Cyclope Festival Grand Prix and 2 Gran Prix in Cannes with Air Max Graffiti Stores (Média) and Bluesman (Entertainment for Music). That year, he was recognised best creative and AKQA Best Agency in Brazil by PropMark. He was also named one of the year's highlights by Meio&Mensagem.

Appears in:

AKQA Sao Paulo Presents Behind the Scenes: "Bluesman"

22/10/2020 - 16:25 - 16:50 (BST)