Head of Strategy | Grey MENA
Shagorika is a brand strategist with rich experience across categories and consumers in multiple geographies. As Head of Strategy for Grey MENA, she leads Grey’s efforts to deliver strategies that are at the intersection of cultural trends, consumer motivation and technology. Previously she has worked across marketing, agency and brand consulting roles globally. Shagorika has won awards at the Effies, Dubai Lynx, Goafest, most valuable brand ranking, best customer service on social media etc. She was awarded ‘India’s most influential digital media professional’ and ‘Top 50 most influential strategy leaders’. She’s also been a judge for Adfest, the MENA Effies and the Pakistan Effies.