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Head of Innovation | Doconomy

Johan Pihl is a creative director with 25+ years of experience working in the advertising industry working for large advertising networks but has since 2014 shifted his focus on purpose-driven service design and product development. Johan's work builds on exploring business opportunities at the intersection of creativity, design, and technology, resulting in both real bottom-line results and long-term brand value. He has successfully developed and launched purpose-driven innovation projects such as "The Natalia Project" in 2014, "Baltic Sea Project" for Bank of Åland 2016, "The Humanium Metal Initiative" 2016, and "DO Black" in 2019.

Johan has consistently produced work that has been recognised and awarded in D&AD, Cannes Lions, Tomorrow Awards, Clio Awards, New York Festivals, Eurobest, and Guldägget, receiving 100+ industry awards, including a total of 3 Cannes Lions Grand Prix, and 3 Eurobest Grand Prix awards. He has extensive jury experience and is an experienced keynote speaker at major industry events and festivals.

Johan is currently pursuing an EMBA at the Berlin School of Creative Leadership.

Appears in:

Doconomy Presents Behind the Scenes: "DO Black - The Carbon Limit Credit Card"

22/10/2020 - 16:00 - 16:25 (BST)