Strategist | N/A
Rick Evans likes to think of himself as a strategist for brands and Mother Nature. Inspired and informed by progressive thinkers, indigenous peoples, naturalists and nature itself, he approaches opportunities like an ad-hoc anthropologist answering the existential brand questions of why it exists, what makes it special and what is its role in culture - then leveraging those insights to create a compelling narrative to meet real business opportunities and societal needs for the humans it is try to reaching. Alongside his past work for brands including American Express, (RED) and Michelin, Rick is an individual member of 1% for the Planet, dedicating at least 1% of his income through pro-bono skilled volunteering and donations to environmental causes.
The Future of Creativity is Found in Nature
20/10/2020 - 17:50 - 18:10 (BST)